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 Tuesday, June 16, 2009

Volkswagen "Transparent Factory"

By Paul Hsieh @ 12:01 AM

Volkswagen's sleek new "transparent factory" in Dresden, Germany is a technological marvel:



Perhaps if American car companies practiced this kind of innovation, they wouldn't be facing bankruptcy and/or government takeover.

(Via Howard Roerig.)

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 Comments

Monday, June 15, 2009 at 23:31:40 mst
Comment ID: #1
Name: NS

Yes, but: http://www.euractiv.com/en/competition/eu-raps-germany-volkswagen-l ...


Tuesday, June 16, 2009 at 2:06:33 mst
Comment ID: #2
Name: Rory Hodgson
E-mail: cowboybebop(at)ntlworld.com

That sounds awesome. I wanna go visit.


Tuesday, June 16, 2009 at 4:54:55 mst
Comment ID: #3
Name: KPO'M
E-mail: ka84796(at)comcast.net

Interesting, though I'll point out the Phaeton doesn't sell well and is no longer sold in the US. Also, as NS has pointed out, Lower Saxony has a blocking stake that, among other things, has caused significant problems for Porsche, which owns 51% of VW but has been stymied in its attempts to take control. Porsche is now seeking an investment from Qatar to help extract itself from the mess and the feud with the other half of the family (who are also significant holders of VW stock). VW's works council also has influence that the UAW can only dream of. At the same time other companies are paring brands, VW has 9.

It seems VW is an exception to the normal rules of automaking. I think perhaps it has something to do with being essentially family-owned/controlled, as are BMW, Fiat, and to a lesser extent Ford. I should also point out that BMW has a "transparent factory" of sorts in Leipzig, in the form of the plant designed by Zaha Hadid in which the assembly line is directly viewable from the office space (and in some cases passes directly above office workers).


Tuesday, June 16, 2009 at 6:58:03 mst
Comment ID: #4
Name: Rajesh Dhawan
E-mail: objectiveman(at)gmail.com
URL: http://objectiveman.blogspot.com

"Perhaps if American car companies practiced this kind of innovation, they wouldn't be facing bankruptcy and/or government takeover."

Did the excessive regulation and the laws mandating mileage and electric cars really allow the kind of innovation? Although Germany is not exactly a regulation free market, so VW deserves credit. I think BMW as a brand definitively rates ahead of VW although they belong to different categories.


Tuesday, June 16, 2009 at 9:42:17 mst
Comment ID: #5
Name: Nicholas Provenzo
E-mail: nprovenzo_at_capitalismcenter.org
URL: http://www/capitalismcenter.org

If American carmakers are bloated, bankrupt monstrosities, it is largely because government interference in the marketplace requires that they be as much. After all, a host of car companies build cars in the more regulation-free American south and these companies are not insolvent. Contrast that with the People's Republic of Michigan and it's little wonder why Detroit has been all but eclipsed as an economic power.


Tuesday, June 16, 2009 at 10:05:56 mst
Comment ID: #6
Name: Paul Hsieh
E-mail: paul(at)geekpress(dot)com
URL: http://www.geekpress.com

I didn't know about Volkswagen's unfair legal advantage in Germany over other automakers, and I'm glad that NS pointed that out.

Similarly, I agree with those who noted that government regulations in the US have hampered the efficiency of American automakers. But it's also interesting that other foreign auto makers who have built plants in the US are presumably operating under many/most of the same federal-level restrictions as the Detroit auto makers, but they seem to be able to produce better cars for lower prices.

I'm not an expert on the economics of the auto industry, but I suspect that a combination of better management practices and better state-level labor laws allows a BMW factory in South Carolina or a Nissan factory in Tennessee to function more efficiently than a similar GM or Ford plant in Detroit.


Thursday, June 18, 2009 at 21:00:17 mst
Comment ID: #7
Name: Ashley King
E-mail: atking(at)mtaonline.net

I used to live an hour south of Dresden, when it was still the DDR. Despite the stupid handicaps of a mixed economy, this factory is a miracle: remember, twenty years ago this was the land of Trabants, Wartburgs, pollution that you cannot imagine, and the Stasi secret police. The whole country was a grey, decaying pseudo-civilization. I can't believe how far they've come.


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